EdgeForge is the white-label infrastructure serious trading academies run on: a personalized AI market-intelligence platform your members open every morning — plus courses, coaching systems, alerts, and affiliate revenue streams you switch on or off from one admin panel.
Your logo. Your colors. Your domain. Your pricing.
Real EdgeForge screens, configured for a white-label academy operator.
The Problem
The Intelligence Layer Every Academy Needs — and Almost None Can Build
Trading education has a structural problem: courses end. Students finish the content, feel “done,” and churn. What retains members isn’t more videos — it’s something they use every single day.
That something is market intelligence. And building it yourself means market data licensing, AI engineering, alert infrastructure, scheduling systems, billing, and compliance framing — realistically $50,000–$200,000 and 6–18 months before your first member logs in.
Your audience is ready now. The infrastructure already exists. And every month in between has a price — you can calculate yours below.
01
Content churns.
Members leave when the course ends. Daily-use tools keep them subscribed.
02
Data is expensive.
Institutional-grade feeds, licensing, and engineering are priced for hedge funds, not educators.
03
AI synthesis is hard.
Piping raw data to a dashboard is easy. Making it mean something is a different discipline entirely.
04
Drowning in data.
Twelve tabs, three scanners, endless alerts — and still no answer to the only question that matters: which of this is worth my attention? More information isn't the edge. Knowing what to ignore is.
The Core — every member gets this
No Two Members See the Same Platform.
Every member builds their own tracked-stock list — and the entire intelligence platform runs against it. The signals, the analysis, the briefings, the alerts: all of it is generated for their stocks, their watchlist, their positions. Twenty-five intelligence streams, one personalized read.
And EdgeForge doesn’t just track those streams — it connects them. Think of it as a living web of evidence: every new data point is weighed against everything else the system knows about that stock, and the read adjusts as the picture changes. Members don’t get twenty separate feeds to interpret. They get one considered, plain-English view of what it all means — the way a portfolio manager would brief them. Two hundred dark pool prints will cross the tape tonight. EdgeForge’s job is telling you which two matter for your stocks — and letting you ignore the rest with confidence.
Signals confirm each other — or they don’t.
A dark pool print alone is ambiguous. Unusual call flow alone is ambiguous. But quiet accumulation plus directional options flow plus an insider cluster on the same stock in the same week? That’s not three data points — that’s a read. Other tools show you the streams and leave the connecting to you. EdgeForge’s engine watches for the moments the evidence converges — across all 25 streams at once — and tells you when it does, and how strongly. What we watch is public. How we weigh it is ours.
What the platform tracks — per member, per stock
Institutional & Smart Money
Smart Money Options
Unusual institutional options activity, filtered from retail noise, each significant trade explained in plain English.
Dark Pool Intelligence
Institutional accumulation and distribution before it shows up in price.
Hedge Fund & Activist Tracking
13F positioning changes, activist stakes, what the largest allocators actually did.
Insider Trades
Corporate insider buying and selling patterns, with context on what unusual clusters typically precede.
Politician Trades
Policy-adjacent transactions and their sector implications.
Short Seller Activity
Short interest data and squeeze/positioning dynamics.
Options Intelligence
Options Sentiment
Put/call pricing analysis revealing how the options market is leaning.
Expiration Price Magnet
Max-pain analysis: the strike where option market-makers carry the least exposure at expiration. Prices often gravitate toward it as hedging unwinds — useful for timing entries and exits around weekly and monthly expirations.
Fundamentals & Corporate Actions
Company Financials
The core fundamental metrics that matter, tracked automatically.
Stock Buybacks
Repurchase programs and what they signal about management conviction.
Wall Street Ratings
Analyst upgrades and downgrades as they hit.
Macro & Events
Economic Data
The macro calendar and releases, tracked and contextualized automatically.
Event Probabilities
Live probability estimates on market-moving events, so members see how likely outcomes actually are — not just that they're possible.
Sector Trends
Capital flow between sectors: where money is rotating, and away from what.
Market News
News flow tracked and synthesized, separated into signal and noise.
Sentiment & Narrative
Market Sentiment
Multi-source sentiment synthesis: what's being said, what's shifting, and when crowding reaches contrarian extremes.
Technical & Timing
Technical Analysis
Automated technical reads on every tracked stock.
Algorithmic Signals
Signals from our proprietary in-house algorithm.
Alternative Cycle Analysis
Seasonal and calendar-cycle patterns — the same class of alternative cycle data carried on institutional terminals.
The Synthesis Layer
Where it becomes an edge.
AI Trade Ideas
AI-generated educational trade scenarios based on the developments across a member's tracked stocks — always framed as education, never as advice.
Forward Scenarios
Bull, base, and bear cases with probability weightings around upcoming catalysts. The edge isn't reacting to what happened — it's positioning for what's likely before it's priced in.
Daily Recap & Morning Briefing
Every stream synthesized into one personalized read. Members start the day the way a fund team does: briefed.
Real-Time Alerts (Email & SMS)
You don't watch the market; the market comes to you. When something high-significance hits one of your tracked stocks — an unusual dark pool print, an insider cluster, a flow spike — the alert arrives with the interpretation included. No manual checking. No refresh anxiety. No inbox flooded with noise — only what clears the significance bar.
Every block, every alert, every briefing carries plain-English AI synthesis, generated for each member’s own watchlist. Members never interpret raw data alone — and never get spammed with noise. The system re-weighs its read as evidence arrives and speaks up when something meaningful changes.
app.youracademy.com
A real Morning Briefing: twenty streams, one plain-English read.
The Modules
One Platform. Your Configuration.
Every academy is structured differently. Some have their own courses. Some have coaching teams and scheduling systems they love. Some want everything turnkey. EdgeForge is modular: the intelligence platform is always on, and every other module toggles from your admin panel — not a support ticket.
Always On
EdgeForge Intelligence
The personalized dashboard, synthesis engine, briefings, and alerts. This is why members log in daily.
Toggle
Course Library
A complete structured trading curriculum, from foundations to institutional-level theory, ready to sell under your brand on day one — the months of scripting, filming, and production already done. Have your own courses? Leave it off.
Toggle
Trading Book Library
A curated library of the essential trading and markets books — preloaded. Swap in your own Amazon Associates tag and every recommendation your academy makes becomes an affiliate revenue stream.
Toggle
Coaching System
List your coaches with profiles and bios. Members get call credits by tier, book directly in the platform, and every session is tracked. Late cancellations (under 48 hours) automatically forfeit the credit — protecting your coaches' calendars without awkward conversations. Already have scheduling you like? Leave it off.
Toggle
AI Community Manager
Our AI bot lives in your Discord — moderating 24/7 and serving as your first line of member support. Trained on your academy's own playbook during onboarding, it answers member questions instantly, opens tickets, and routes people to the right place. Your mods sleep; your community doesn't. More platforms roll out by partner demand. Have moderation you like? Leave it off.
EdgeForge intelligence pushed to your members by email and SMS, under your brand.
Toggle
Newsletter
A recurring member touchpoint powered by the platform's intelligence.
Toggle
Partner Tools
Feature your existing tools — or your affiliate partners — as first-class tools in the member dashboard. Members need a charting platform anyway; make the referral yours.
Turn any module on later in minutes.
Your academy’s structure can evolve — the platform evolves with it.
White Label & Admin
Your Members See You. Only You.
Your brand, everywhere.
Display name, logo, and primary color applied across the entire member experience.
Your domain.
Members log in at app.youracademy.com — not ours.
Your support channel.
Your support email is what members see when they need help.
Your admin panel, inside the platform.
Log in with your credentials and open the Admin tab — no separate system:
Add or remove members and administrators
Toggle modules on and off (courses, books, coaching, community manager, newsletter, alerts, partner tools)
Edit book affiliate links to your Amazon Associates tag
Configure partner tools and their links
Set branding: display name, primary color, logo, support email
app.youracademy.com
Modules toggle from your own admin panel. No support ticket.
Full white-label means your students build loyalty to your academy — while the infrastructure underneath stays our problem, not yours.
Revenue Model
Five Revenue Streams. One Login.
01
Membership subscriptions
You set your member pricing. You keep the majority of every dollar.
02
Course sales
The full curriculum, sold under your brand.
03
Book affiliate income
Your Amazon Associates tag on every recommendation in the library.
04
Partner tool affiliates
Charting and tool referrals every trader needs anyway.
05
Coaching packages
Structured call credits that create commitment and recurring upsell.
The model
A straightforward revenue share on platform subscriptions — you keep the majority, and you own your lead generation, your member relationships, and your brand outright. Courses you create yourself are 100% yours; we only share in what we build. Exact terms are scoped to your configuration on the demo call.
How the money moves
Billing runs on Stripe Connect. Your members pay under your brand, the revenue share splits automatically at the payment layer, and your share settles directly to your bank account. No invoicing us, no monthly reconciliation, no trust exercise — the split is structural. And because Stripe Connect operates across dozens of countries and 135+ currencies, your academy can run from — and sell to — most of the world. If Stripe supports your country, we support your academy.
Why a revenue share instead of a platform fee
Because it aligns us. We don’t get paid unless your members stay subscribed — no fixed fee draining you in slow months, and every incentive on our side points at the same thing yours does: retention. Relentless product development isn’t a promise. It’s our business model.
Illustrative arithmetic
You set pricing; this is math, not a projection.
Members
Monthly price
Monthly gross
250
$79
$19,750
500
$99
$49,500
1,000
$99
$99,000
The Cost of Waiting
Your numbers, your assumptions. Move the sliders.
100200,000
1%10%
$49$199
Monthly subscription revenue at your numbers
$2,970/mo
30 subscribing members at $99/mo
Every month without the platform
−$2,970
Building this yourself: $50,000–$200,000 upfront and 6–18 months before launch. At your numbers, 12 months of building = $35,640 in revenue never collected — before the first engineering invoice.
Illustrative arithmetic only. Your results depend on your audience, marketing, pricing, and retention. Nothing on this page is a projection, forecast, or guarantee of earnings.
Course-based academies share a churn curve: enrollment, completion, cancellation. The content was the product, and the content ran out.
A daily-use intelligence platform inverts that. Members open the dashboard each morning because the market moved overnight — and the market always moves overnight. Their platform is theirs: their stocks, their briefing, their alerts. Alerts create touchpoints between logins. Coaching credits create forward commitment. The morning briefing becomes a habit.
Members don’t cancel the thing they check every morning.
That’s the structural difference between selling content and operating infrastructure — and it’s why the academies that last are built on tools, not just curriculum.
Where members actually quit
Community churn clusters at three predictable moments — the first 30 days (they never activated), days 30–90 (engagement stalled after the initial burst), and renewal (they can’t articulate what they got). A personalized daily-use platform attacks all three: onboarding ends with a configured watchlist and a next-morning briefing, the daily habit carries members through the 30–90 day dead zone, and at renewal the value is sitting in their inbox every morning — nothing to articulate.
The retention math
Industry benchmarks put most paid communities at 7–10% monthly churn without deliberate retention infrastructure; well-run communities with retention systems reach 3–5%. In member terms, 7–10% churn means the average member stays roughly 10–14 months — and reaching the well-run band roughly doubles that tenure. At $99/month, that’s the difference between about $990 and about $1,980 of lifetime revenue per member. Same member. Same price. Zero additional acquisition cost. Churn isn’t a health metric — it’s the largest hidden revenue lever in the business.
What Retention Is Worth
Your numbers, your assumptions. Move the sliders.
224
$49$199
012
Lifetime revenue today
$792
per member
After
$1,188
per member
Per 100 members
+$39,600
captured — from members you already acquired. 4 additional months at $99/mo, with zero additional acquisition cost.
Illustrative arithmetic only. Your results depend on your audience, marketing, pricing, and retention. Nothing on this page is a projection, forecast, or guarantee of earnings.
The Market You're Not Converting
Two Buyers Follow You. You Only Sell to One.
Every trading audience splits into two buyer types. The first wants your judgment — your signals, your calls, your course. That's who you convert today. The second is self-directed: they follow you, they consume everything you post, and they will never pay for picks — because they don't want conclusions. They want data and tools to reach their own.
Who you convert today
Wants your judgment.
Your signals, your calls, your course. This is the buyer every offer in trading education is already built for.
Who you don't
Wants their own conclusions.
Self-directed. They follow you, they consume everything you post, and they will never pay for picks — because they don't want conclusions. They want data and tools to reach their own.
That second segment isn’t small, and it isn’t broke. It’s the segment that built the retail tools industry: millions of traders pay for charting platforms alone, and a typical active trader spends around $40/month on charting and data before adding flow tools, scanners, or news services. That spend already exists inside your audience — it’s just flowing to platforms that don’t share a dollar of it with you.
For context: across subscription products broadly, typical free-to-paid conversion runs 2–5%. The proven way operators move that number isn’t pushing the same offer harder — it’s adding a second offer type, built for the buyer the first offer structurally can’t close.
A white-label platform is exactly that second offer.
Same audience, same content funnel, zero additional lead cost. The follower who scrolls past your signals becomes a subscriber to your tool.
When you ran the calculator above, the audience slider already included these people. Now you know who they are.
Continuous Development
You Sell. We Build.
Trading academies win on audience, trust, and teaching. Platforms win on relentless product development. Those are different full-time jobs — and with EdgeForge, you only have to do one of them.
We know this customer. We know the trader — their pain points, what they check every morning, what makes them stay. Product development, data infrastructure, AI capability, user experience: that’s our entire focus, permanently. New intelligence blocks and platform upgrades ship to your members automatically — no dev team, no roadmap meetings, no watching a competitor out-build you.
Next on the roadmap
Earnings-call intelligence
AI review of earnings transcripts for every stock on a member’s watchlist. When it ships, your academy has it. That’s the deal, forever.
Your job
Grow the academy.
Our job
Make the platform your members can’t leave.
Daniel Ayala Jr.
Founder, EdgeForge · Fund Manager
Who’s Behind It
Built by an Operator, Not a Vendor
EdgeForge wasn’t built by a software company guessing what traders want. It was built by Daniel Ayala Jr. — a fund manager who runs an actively managed certificate listed on the Stuttgart exchange, with eight years in the markets and more than 500 traders personally mentored.
The platform exists because his own students needed it: institutional-grade context without the institutional price tag, and without the interpretation burden. Every data block on this page answers a question real students actually asked.
That’s the difference between licensing a product and licensing a product roadmap. We’re not guessing what your members want next — we teach them every day.
Years in the markets
8Years in the markets
Traders personally mentored
500+Traders personally mentored
Listed on the Stuttgart exchange
AMCListed on the Stuttgart exchange
The Alternatives
Three Ways to Give Members a Platform. One Makes Sense.
Comparison of the duct-tape stack, building your own platform, and EdgeForge
Criterion
Duct-tape stackDiscord + charting subs + a course site
Build your own
EdgeForgeWhite-label, revenue share
Upfront cost
Low
$50,000–$200,000
None — revenue share
Time to launch
Now
6–18 months
Weeks
Daily-use retention driver
Weak — generic tools, no synthesis
Depends on what you build
Personalized AI intelligence, per member
AI synthesis
None
You hire for it
Included, continuously improving
Your brand throughout
No — members see other brands
Yes
Yes — domain, branding, billing
Ongoing development
You assemble updates yourself
Your dev team, forever
Our entire job, included
Community management + support
Manual mod work, 24/7
You staff it or build bots
AI Community Manager — moderation + tier-1 support
A sellable curriculum
DIY — months of production
DIY — months of production
Included, ready on day one
Revenue streams
Affiliate scraps
Whatever you build
Five, from day one
The duct-tape stack is where most academies actually live — paying monthly for tools that build someone else’s brand, with the churn to show for it. That’s the real competitor here, and it’s quietly the most expensive option on the table.
Who It's For
Built for Two Kinds of Operators
Established academies.
You have the brand, the audience, and the teaching. Plug in the intelligence layer your members keep asking for — and only the modules you’re missing. Keep your own courses, coaches, and tools, or use ours.
Your structure, preserved. Simple revenue share on the platform; everything you’ve built stays yours. Nothing migrates and nothing breaks — EdgeForge runs alongside your existing systems, and your members simply get a new login at app.youracademy.com.
Academy investors & operators.
You bring the marketing budget and the ambition. We bring everything else — the platform, the curriculum, the coaching infrastructure, and the complete client-acquisition stack: conversion-built landing pages, ebook and newsletter lead magnets, CRM and email automation, the systems that turn ad spend into members — plus the operational backbone: standard operating procedures, terms of service, and policy templates, ready on day one and customized to your academy.
A one-time onboarding engagement connects it all under your brand; from there it’s a straightforward revenue share, and your focus is growth. You don’t need to be the market expert, either — the platform, the curriculum, and the coaching infrastructure carry the subject matter; you carry the audience. Optional fully-managed support — plus the AI Community Manager handling tier-1 automatically — means you can run lean from day one.
How It Works
Launch Without a Lift
No developers. No code. No migration project. If you can run your academy, you can run this — here's the entire process:
01
Demo & fit call.
You
One call.
We
Walk the live platform and map it to your academy's structure — what's on, what's off, what's branded how.
02
Configure.
You
Tell us your member tiers and which modules you want on. Existing academy? Send your support playbook (SOPs, policies, FAQs) so the bot answers the way your team already does. Launching new? You'll start from ours.
We
Build the entire configuration.
03
Brand.
You
Send your logo, colors, domain, and affiliate links.
We
Wire all of it — including app.youracademy.com and your Stripe-powered billing.
04
Launch.
You
Invite your members.
We
Everything technical, from that day forward — and you can change any module later from the Admin tab.
FAQ
Questions Operators Ask
Who owns the member relationship?
You do. Your members, your brand, your pricing, your lead generation. EdgeForge is your infrastructure, not your competitor.
Who owns member data?
You do. Your member list and relationships are yours, every academy's data is siloed in its own tenant, and we never market to your members.
How does pricing work?
For established academies: a straightforward revenue share on platform subscriptions — you keep the majority, and revenue from your own courses and coaching stays 100% yours. For turnkey launches: a one-time onboarding engagement to configure and connect the full stack under your brand, then the same revenue share. Exact terms are scoped to your configuration on the demo call.
Can we start with just the intelligence dashboard?
Yes. Most modules off, intelligence on, add anything later from the Admin tab in minutes.
We already have coaches / courses / a scheduling system.
Perfect — every module toggles independently. Many academies launch with only the intelligence layer and adopt modules as they grow.
Our community runs on Telegram or Slack, not Discord.
The AI Community Manager launches Discord-first — where most trading communities live — with additional platforms rolling out, prioritized by partner demand. Tell us your stack on the demo call and we'll scope it.
What does the turnkey launch include?
The full platform under your brand, the complete curriculum, coaching infrastructure, and the client-acquisition stack: landing pages, ebook and newsletter lead magnets, CRM and email automation. You'll want a real marketing budget behind it — this is a business launch, not a passive product — and the demo call is where we scope both.
Who handles member support?
Three layers. The AI Community Manager (if enabled) is the first line — trained on your academy's own procedures and policies, it resolves routine questions and opens tickets around the clock. Your support email is the human line behind it, so members stay inside your brand. And our team stands behind you on all platform and technical issues. Fully-managed support is available for operators who prefer to run without a support team.
Is this investment advice?
No. EdgeForge is an educational and informational platform. All AI synthesis — including AI Trade Ideas — ships with immutable educational guardrails: compliance language and positioning that white-label customization cannot override. Your academy's compliance posture is protected by design.
Do we need our own market data licenses?
No. Data access is included in the platform.
Can we use our own domain?
Yes — members access the platform at app.youracademy.com.
Does this work in my country?
Billing runs on Stripe Connect, which operates across dozens of countries and 135+ currencies. If Stripe supports your country, we support your academy — ask on the demo call and we'll confirm your exact setup in minutes.
Are we locked into a long-term contract?
The standard agreement is a 12-month initial term, renewing annually after that. Here's the straight reason: because our model is revenue share, we make the onboarding investment — configuration, branding, domain, billing setup — before we've earned a dollar, and the initial term is what makes investing in your launch possible. Past that first year, what keeps academies here is the roadmap and the retention numbers, not the paperwork. And regardless of term: your brand, your member list, and your lead-generation infrastructure are yours.
Will the platform keep improving?
Continuously — that's the point. Product development is our entire job. New data blocks, new AI capability, and UX improvements ship to all academies automatically, at no additional development cost to you.
Book a Demo
See It Under Your Brand
In one call, we’ll walk the live platform, map it to your academy’s structure, and show you what your configuration — your name, your colors, your modules — would look like.